All Posts By

Finlay Cornford

Integrity Communications Group Launches New Website

By | Blog, News

Membership Plus is proud to be part of the dynamic Communication Division within Integrity Communications Group (ICG), and we are excited to celebrate the launch of the new ICG website. Within Membership Plus, we specialise in crafting customised membership solutions and managing a diverse spectrum of projects, ranging from digital membership cards and professional consultation to comprehensive communication services, encompassing print, mailing and harnessing our profound knowledge of the membership and communications sector. The synergy with the Communications Division further amplifies the impact of our services. This website launch is more than just a digital milestone—it’s a collaborative endeavour to reshape the perception, creation, and acquisition of membership solutions.

Meet the Communications Division Family

Within the Communications Division, Membership Plus collaborates with extraordinary sister brands, each offering unique solutions:

Integrity Connect: Backed with a highly experienced software development team, Connect offers solutions through print, email, SMS, and more.

Parking & Secure Documents: Operate in the parking services, road charging and emissions charging sectors.

TriPartum: Customer communications consultancy, producing and delivering solutions that optimise dynamic data-driven documents.

GPS: Holding a strong offering to the social housing sector, the team at GPS are able to support clients with web-to-print requirements and a variety of promotional products.

What is more, we also have close ties with our fellow companies within the Security Print division:

A1 Security Print Limited
– Our high security print and digital communications specialist. Provides high security documents, mailing and secure digital communication solutions to Governments Banks and the education sector. Exporting to over 40 countries.

Orion Print – Is a specialist security printer providing scratch off solutions to the parking and gaming sector, transportation tickets, Events tickets, parking management solutions and secure fulfilment services to the retail gifting markets.

Legacy of Excellence

Inheriting the rich legacy of ICG’s commitment to excellence, Membership Plus stands as a testament to our unwavering dedication to upholding quality standards and spearheading innovation within our communication services. Far beyond being a mere collective, ICG emerges as a vibrant hub teeming with ideas and ground breaking innovations.

Collaborating alongside our sister brands, Membership Plus aspires to redefine the limits of communication possibilities. Our commitment spans from providing membership card solutions, orchestrating intricate print and mailing projects, providing design consultation services, delivering promotional products, and offering digital communication solutions for our customers.

This gives our membership customers greater reach to their current and target membership increasing member retention and promotion growth in new members.

We are steadfastly devoted to addressing every requirement with a seamless blend of efficiency and precision. The new group website encapsulates this spirit, serving as a dynamic showcase of our collective dedication to excellence and forward-thinking communication services.

Explore the group offering

Come and join us in celebrating this momentous occasion! Explore the all-new Integrity Communications Group website here – https://integritycommunicationsgroup.com/

Just like our fellow ICG family members, the Communications Division has more in store. Stay tuned for exciting updates, innovations, and collaborative endeavours that will reshape your experience!

To learn about more updates and News as they come, stay tuned to our News Section.

Unlocking Efficiency: The Benefits of Outsourcing Your Communication Needs to Membership Plus

By | Blog

In today’s business, effective communication is paramount for the success of any membership organisation. As specialists in the membership sector, we understand the challenges that membership organisations face when it comes to managing print, mailings, and digital communications in-house. In this blog, we’ll explore the compelling reasons why outsourcing these essential tasks to a specialised company like Membership Plus can be a game-changer for your organisation.

  1. Streamlined Workflow:

Managing diverse communication channels internally can lead to inefficiencies. At Membership Plus, we offer a seamless workflow that ensures a smooth transition from print to mailings and digital communications. This integrated approach minimises delays and enhances the overall efficiency of your communication processes.

  1. Expertise in Print and Digital Communications:

Our team at Membership Plus specialises in print, mailings, and digital communications for membership organizations. Leveraging our expertise allows your organisation to benefit from industry knowledge, best practices, and cutting-edge technologies, providing a competitive edge in your communications strategy.

  1. Cost Savings:

Operating an in-house communication department comes with significant overhead costs, from equipment and software to skilled personnel. Outsourcing to Membership Plus allows your organisation to enjoy cost savings by eliminating the need for continuous investments in technology and training, while still receiving top-notch services.

  1. Scalability and Flexibility:

Membership organisations often experience fluctuations in communication needs, especially during peak times. Outsourcing to Membership Plus provides the flexibility to scale your communication efforts up or down based on demand, ensuring you only pay for the services you need when you need them.

  1. Focus on Core Competencies:

By entrusting your communication needs to Membership Plus, your organisation can redirect internal resources and energy towards core competencies. This strategic shift allows your team to concentrate on delivering exceptional membership experiences, while we handle the intricate details of print, mailings, and digital communications.

In conclusion, outsourcing your communication needs to Membership Plus is a strategic investment that goes beyond cost savings. It’s about unlocking a streamlined workflow, accessing specialised expertise, and positioning your organisation for success in an ever-evolving landscape. Elevate your communications game with Membership Plus, where efficiency meets excellence.

To read more of our blogs, you can find them in our News section.

Charting the Path: A Reflective Glimpse into 2023 and the Role of Personalised Content in Member Retention and Acquisition

By | Blog

As we step into the promising landscape of 2024, it’s only fitting to cast a retrospective glance at the journey you’ve traversed as a membership organisation in the past year. Beyond the numbers and milestones, one pivotal theme emerges: the power of personalised content in printed and digital communications as the anchor between retaining our existing members and beckoning new ones into your fold.

In the realm of print, every page carries the weight of a narrative—a story that resonates with your members. Reflect on the past year’s publications; were they more than just newsletters and updates? Personalisation is the magic wand that transforms these pieces into chapters of a member’s journey. Celebrate achievements, acknowledge milestones, and weave a tale that speaks directly to each member. The tactile nature of print enhances the personal touch, making them feel not just like members but integral characters in your organisation’s story.

Digital channels, our dynamic virtual space, also provides a personalised canvas. Leverage data analytics to understand your members’ digital footprints. What articles did they engage with? Which events captured their interest? Use this wealth of information to curate content that aligns with their preferences. A tailored online experience ensures that every click, scroll, and interaction is not just informative but personally relevant.

The bridge between retention and recruitment is built on the foundation of personalised content. For existing members, it’s a testament to their journey so far—a reminder of the value they’ve found in your community. For potential members, it’s the beckoning call, an invitation to join a narrative where they too can be central characters.

As we step into 2024, let the reflections of the past year guide you in crafting communications that transcend the transactional and embrace the transformative. Every printed page and digital byte should be a doorway into a personalised experience, forging stronger connections with existing members and creating a welcoming path for those eager to embark on their own journey with your organisation.

Crafting First Impressions: The Crucial Role of New Member Packs in Membership Organisations

By | Blog

Joining a membership organisation is not merely a transaction; it’s the initiation of a relationship. The gateway to fostering a lasting connection lies in the carefully curated new member packs. This blog explores the significance of these packs, emphasising their role in shaping the crucial first impressions and making members feel that their investment is more than just a financial exchange.

First Impressions Last:

The saying “first impressions matter” couldn’t be truer in the realm of membership organisations. A well-designed and thoughtful new member pack is the organisation’s opportunity to make a positive and lasting impression. It sets the tone for the entire membership experience, signalling to members that they are valued from the very start.

Beyond the Transaction:

New members want to feel that their commitment to the organisation goes beyond a simple financial transaction. A carefully crafted new member pack accomplishes just that by offering a tangible and meaningful token of appreciation. It’s not just about what members paid for; it’s about the value they receive in return and learning about the benefits their membership offers.

Customisation Unleashed:

One size does not fit all, especially when it comes to designing new member packs. The beauty of these packs lies in their adaptability to meet creative requirements. Whether navigating postal restrictions or incorporating intricate design details like embossing and foiling, customisation ensures that each pack is a unique reflection of the organisation’s identity and each individuals membership type.

Tangible Value, Emotional Connection:

Members should feel like they’ve received something substantial for their investment. A well-designed pack doesn’t just contain items; it carries the essence of the organisation. This tangible representation fosters an emotional connection, making members feel a part of something meaningful and worthwhile.

Unwrapping the Experience:

The act of opening a new member pack is an experience in itself. It’s a moment of excitement and anticipation. By paying attention to the details of this unveiling, organisations can create a memorable and shareable experience, amplifying the impact of the pack and enhancing the overall satisfaction of new members, whilst showcasing benefits and additional offers.

Summary

In the competitive landscape of membership organisations, the importance of new member packs cannot be overstated. They go beyond being a mere welcome gesture; they are the architects of the initial member experience. By investing in the art of crafting these packs, organisations sow the seeds for a robust, lasting relationship with their members, ensuring that the value received far surpasses the financial investment made.

Stay tuned to all the latest blogs and updates from our News section.

Elevating Member Experiences: Unleashing the Power of Membership Plus

By | Blog

In the ever-evolving landscape of membership organisations, the key to long-lasting success lies in fostering meaningful connections with members. Enter Membership Plus – providing a comprehensive service that goes beyond conventional boundaries, helping you to redefine the member experience through a strategic blend of design, print, mailing, and digital transformations.

Designing Excellence:

Aesthetics matter, and in the realm of membership organisations, a visually appealing brand presence can significantly impact member engagement. With Membership Plus, organisations gain access to cutting-edge design expertise that breathes life into their identity. From vibrant logos to compelling marketing materials, a well-crafted design strategy sets the stage for a memorable member journey.

Precision in Print:

Printed materials still hold sway in the digital age, and Membership Plus recognises the power of tangible touchpoints. Whether it’s beautifully crafted new member packs, event invitations, or exclusive member magazines, the meticulous print solutions provided ensure that every piece communicates the organisation’s values and offerings with unparalleled clarity.

Seamless Mailings:

Efficient communication is the linchpin of member satisfaction. Membership Plus streamlines the mailing process, ensuring that members receive personalised and timely communications. From targeted mail campaigns to bespoke pack fulfilment, the mailing services offered create a seamless bridge between the organisations and its members.

Digital Transformations that Resonate:

In an era dominated by digital interactions, Membership Plus leverages the latest technologies to propel organisations into the future. Digital membership cards & hybrid mail solutions are just a glimpse of the digital capabilities. These transformations not only enhance accessibility but also create dynamic platforms for members to connect, collaborate, and stay informed.

Harnessing the Power of Day-to-Day Communication:

Effective communication is not a one-time effort; it’s an ongoing commitment. Membership Plus understands this, providing tools and strategies that empower organisations to communicate with members consistently. Whether this is through automated email campaigns, push notifications to digital cards or frequent mailings, the day-to-day communication solutions ensure that members are always in the loop.

Empowering Your Team With Our Additional Services

Membership Plus is a game-changer for your team, alleviating the burden of monitoring communications and stock levels. With our dedicated team, we provide seamless communication channels and stock tracking. By outsourcing these essential tasks, your team can focus on strategic initiatives and core responsibilities, making their work more efficient and stress-free. Membership Plus doesn’t just manage workload; it transforms the way your team operates, allowing them to dedicate their energy to value-driven activities.

In conclusion, Membership Plus emerges as the catalyst for a holistic transformation in the realm of membership organisations. By integrating design, print, mailing, and digital strategies, it creates an ecosystem allowing you to ensure your members feel not just connected but truly valued. Elevate your organisation’s potential – embrace Membership Plus and embark on a journey where every interaction through bespoke communications become an opportunity to enhance the members journey.